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Early History


Telemarketing is a registered trademark owned by Nadji Tehrani* who founded TeleMarketing Magazine in 1982. Prior to that, the term was used extensively in Bell System communications relating to new uses for the outbound (WATS) and inbound (Toll-Free 800)services introduced in the late 1970s. It is a form of direct marketing where a salesperson uses the telephone to solicit prospective customers to sell products or services.

Categories


There are two major categories of telemarketing: Business-to-business and Business-to-consumer.

Within these two categories are two other broad divisions: Lead Generation, where the objective is to obtain information and Sales, where the object is to get someone to buy something.

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NYT > Media & Advertising

Hearst to Close CosmoGirl Magazine
Sat, 11 Oct 2008 04:49:25 -0000
The December issue will be the magazine’s last, as ad pages plummet across the magazine industry.
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YouTube said it would start offering full-length episodes of some television shows on its sprawling Web site.
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By getting some of their best election coverage online, Katie Couric and the team behind “CBS Evening News” may have seized on a template for the not-so-distant future.

Forbes.com: Sales and Marketing News and Information for Entrepreneurs and Small Businesses

No, Really, Thanks For The Help
Glenn D. Porter Mon, 09 Jun 2008 10:09:44 -0000
Corner-office types can come in handy when closing a sale--if you don't let them screw things up.
When E-Mail Marketing Works And When It Doesn't
Naomi Grossman Fri, 06 Jun 2008 14:55:51 -0000
Wise words from online-marketing pro Thomas Harpointner, chief executive of AIS Media.
Should You Tack On A Fuel Surcharge?
Melanie Lindner Tue, 03 Jun 2008 10:18:00 -0000
Probably not--unless, of course, your energy bill is putting you out of business.

 
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500 Associates - Telemarketing script and call flow designs for national telemarketing campaigns.
Meta Description: [ b2b marketplace. Crm software customer relationship management solutions. Call center services. CTI and telephony solutions. Call center outsourcing cti telephony ivr and crm vendors offering inbound outbound interactive customer support crm solutions telephony cti web chat IVR. CTI telephony ... ]

A Market Edge Solutions - Mailing and telemarketing services and solutions.
Meta Description: [ MarketEdge Solutions provides telemarketing lists, mailing lists, marketing lists, business lists, consumer lists, prospect lists, sales leads, contact names, calling lists, leads and complete direct mail services. ]

ACCENT Marketing Services, LLC. - Turn-key solutions in the following areas: direct marketing, customer service and database services.

500 ACI Telecentrics, Inc. - Inbound and outbound telemarketing, internet-based sales, customer service and customer care.

ACP Consultants - Marketing strategy, appointment making, direct sales and database management.
Meta Description: [ Appointment making and direct selling and database management as part of developing and running a marketing strategy ]

ACP Interactive - Interactive Voice Response (IVR) applications for both traditional telephony applications and interactive voice-to-web programs.
Meta Description: [ The leading provider of IVR applications and full-service ASP solutions. ]

Action Line Marketing - Lead generation, appointment scheduling, market surveys and database management.
Meta Description: [ Action Line Marketing - Lead Generation to Marketing Survey to Information Canvassing to Database Management. ]

Advanced Business TeleServices, Inc. - National call-center and service bureau for the publishing industry, including controlled circulations and sales of specialty publications. Also offers lead qualification, appointment setting, and market research for all industries and non-profits.
Meta Description: [ A provider of outsourced customer relationship management services; call center outbound, inbound, sales, customer service, lead development,surveys, polling, re-qualification and acquisition. ]

Advanced Marketing - Outbound, inbound and fax broadcasting for appointment setting, lead generation, surveys, database maintenance, seminar registration and sales.
Meta Description: [ The Your Business Web Page is the source of information for those that work at home, or an in Multi-Level Marketing. Many articles for those trying to start their business. ]

Advanced Marketing Solutions - Response center focusing on lead management. Services include telephone sales, event registration, lead generation, data management, direct mail and fulfillment.

Advisory Group Telemarketing - Inbound and outbound telemarketing, tele-sales, and customer service call-center, training, instruction, and consulting.
Meta Description: [ Advisory Group Telemarketing - inbound and outbound telemarketing, tele-sales, and customer service call-center, training, instruction, and consulting. ]

AJ Berman Associates - High level telemarketing.
Meta Description: [ AJ Berman Associates Rochester New York NON-Scripted High Level Telemarketing (appointment, sales lead and quote generation) Telesales, Surveys, Recruiting, Event Registration, Graphic Design and MORE ]

Alan Morgan and Associates, Inc. - This firm works with call centers who want to grow their bottom line profits, and with clients of outsourced call centers who want to get more for their money.

Answer Tech, Inc. - Communication and marketing services to business and corporate clientele. Customer service, inbound telemarketing, 800 answering, and order taking.
Meta Description: [ Communication and marketing services to business and corporate clientele. Customer service, inbound telemarketing, 800 answering, and order taking. ]

APAC Customer Services, Inc. - Provides high volume telephone-based sales, marketing and customer management services to large companies. (Nasdaq: APAC)

Area Code Adjusters - We're the company that updates area codes in telephone and fax databases to include the latest new area code updates, changed areacodes and area code splits.
Meta Description: [ Area codes: Fast, easy online list update service. New area codes, area code changes, and areacode updates converted automatically on your telephone, or fax list. Same day service for ACT!, Goldmine, Excel, dbase, text etc. Easier than software. Better than maps or lists. ]

Automated Marketing Technologies - Offers a marketing lead system and internet web site advertising system that automatically generates mortgage leads, insurance leads, real estate leads, and mlm leads.
Meta Description: [ Exclusive Mortgage Leads, Live Mortgage Leads, Free Mortgage leads, sub prime, mortgage leads system, real estate marketing, mortgage sales, mortgage broker leads, loan broker, loan origination software, loan leads, loan volume, loan officer, mortgage originator, loan originator, lender, subprim... ]

BizThinker.com - Specializes in inbound and outbound telemarketing, direct-to-consumer sales, business-to-business applications and nonprofit fundraising.
Meta Description: [ BizThinker Marketing provides inbound & outbound web-enabled call center outsourcing solutions, complimented with direct mail, marketing lists, database management, web design & virtual hosting providing integrated telesales, telemarketing, lead generation and customer support. BizThinker Marke... ]

Blue Chip Telemarketing - A full service telemarketing agency for business-to-business and consumer marketing, offering qualified sales leads, lead generation services, and small account management.
Meta Description: [ Blue Chip Telemarketing, the Midwest's oldest and most experienced full-service telephone marketing agency, services both business-to-business and business-to-consumer marketing needs including qualified sales lead generation services and political phone banks. ]

Business Intelligence Direct Ltd. - Lead generation and market research services for the Information Technology industry.

Business to Business Marketing - Marketing firm specializing in telemarketing and direct mail campaigns to improve lead generation.
Meta Description: [ business to business marketing firm specializing in lead generation through telemarketing and direct mail ]

Call Center Consulting, Inc. - Supplier of auto and predictive dialers, inbound and outbound voice messaging systems.
Meta Description: [ Predictive dialers and auto dialers for call center software including predictive dialer telemarketing systems. Use our Predictive dialing systems with your CRM software for customer relationship management. Call center autodialers with voice broadcasting and automatic call distribution with in... ]

CallCapture.com - Provides toll-free numbers and Interactive Voice Response (IVR) technology to help businesses capture leads and automatically fulfill information requests via voice or fax.
Meta Description: [ Real estate leads mortgage leads lead generation realtors lenders 800 service for real estate agents and mortgage lenders using call capture technology. Real estate agents and lenders generate free leads using our 30 day trial program. ]

CallCenterSales.com - Software and hardware for teleservices, including auto dialers and predictive dialing systems, PBX phone systems, and custom computer configurations.
Meta Description: [ Auto dialer and Predictive Dialing solutions by OPC Marketing. Comprehensive features offer the best product and price on the market. ]

CallCenterStore.com - On-line store for your call center and telemarketing needs. Books, tapes, small equipment, training resources and discontinued products.

Captel - An outbound teleservices company specializing in customer and membership marketing for national associations and businesses, and fundraising for some of America's leading public policy and political organizations.

CCI Telemarketing - Consultative telemarketing for the computer industry.
Meta Description: [ Telemarketing script writing, project outsourcing, and consulting since 1993. ]

Cerida Corporation - Customer contact center offering lead generation, product sales and follow-up programs to existing customers. The company specializes in working with companies that have complex products and services or complex sales cycles.

ClienTel Connection Ltd. - Subscription marketing and membership acquisition. Services include market research, consumer and business magazine sales, subscription renewals, response handling, customer service, list building and list cleaning.
Meta Description: [ CTC are the market leaders in Subscription Telemarketing and membership aquisition, services include market research, consumer & business magazine sales, subscription renewals, inbound + outbound, response handling, customer care, list building, list cleaning, inbound competition lines, help lines ]

CMS GmbH - Services: Database marketing, direct marketing, telemarketing, call fulfillment.
Meta Description: [ CMS - Databasemarketing, Direktmarketing, Telemarketing, Fulfillment und Versandservice. ]

CONNECTEL Communications - North America's premier outsourced business-to-business call center offering a complete range of telephone and web-based telemarketing and customer support services.
Meta Description: [ Whether in government or private enterprise, OnPath is the Customer Relationship Management solution provider that delivers products, professional services and expertise that will help enterprises optimize their front office operations. ]

Contact America, Inc. - Call center services for 800#s, outbound, inbound and e-commerce customer service.
Meta Description: [ We provide our clients with 1 800 telephone numbers, a complete call center outsourcing solution, along with 800 phone services and inbound and outbound telemarketing. To learn more about our call center, please visit our website ]

CRA Marketing - Designs and produces customized customer retention programs for automobile dealers.

Custom Telemarketing Services - Specializes in outbound programs including lead generation, appointment setting, market research, surveys, trial subscriptions, database purge, business development, point-of-sale promotions, seminar and conference invitations.
Meta Description: [ telemarketing,telesales,B2B,B2C,telesales,sales,lists,list services,marketing,customer care,inbound,outbound ]

DialAmerica Marketing, Inc. - Telemarketing services at a mutually-agreed-upon price for each order. This allows clients to concentrate on their core business.
Meta Description: [ DialAmerica Marketing, Inc., Mahwah, NJ. A leading provider of inbound and outbound teleservices with over 47 years of experience in the magazine industry. ]

Direct Marketing Solutions - Inbound and outbound telemarketing. Includes: market research, lead generation, order taking, surveys and sales support.
Meta Description: [ RDI Marketing Services - Your complete telemarketing company that provides Inbound, Outbound, Marketing Research, Customer Service and Lead generation services for the business and consumer markets ]

Direct Response Marketing, Pittsburgh, PA - Lead generation and customer acquisition for e-business and business-to-business marketers. Services include: teledata research; customer management and retention program, and market research.

DirectLine Technologies, Inc. - Provides fundraising, membership, and telemarketing services to colleges and universities worldwide. Specializes in cost effective Annual Fund and Alumni Membership campaigns by telephone.
Meta Description: [ DirectLine Technologies is the recognized leader in membership and fundraising teleservices to colleges, universities, and health care philanthropies, providing annual giving and annual fund campaigns, alumni membership campaigns, association membership development, capital campaign support, and ... ]

Don't Just Sit There, Sell Something - Established in 1992, DJST set out to meet the needs of the marketplace by providing a senior level telephone sales function to support and enhance field sales activity.
Meta Description: [ Don't Just Sit There Sell Something ]

Eagle Concepts, Inc. - Business to business outbound calling. Our customized programs for industrial and service companies include prospecting, surveys, database clean up, appointment setting and list generation. Trial programs are available.
Meta Description: [ Eagle Concepts, Inc. provides customized business to business calling programs for local and national businesses. Our services include Lead Generation / Lead Qualification, Surveys, Appointment Setting, Maintaining Contact and Database Cleaning ]

Edge Teleservices, LLC - Provides outbound calling services for major firms.

Energetic Enterprises - Develops UK and international telephone numbers from client supplied lists.
Meta Description: [ Bulk telephone number research and supply for both the UK and international markets - residential and business names. ]

EuroCall - Specialist in IT telemarketing, working in 14 different languages.

Faneuil Group - Leading provider of teleservices and e-business solutions including customer service, inbound and outbound sales, customer acquisition, inbound service desks, direct mail and surveying.

Hancock Information Group - Offers high-tech business-to-business telemarketing solutions. Services include lead generation and management, appointment setting, inbound inquiry support, and database solutions.
Meta Description: [ For over 20 years, PRC has helped leading companies acquire, grow, and retain their valuable customers delivering a Positive Return on Customer at every point in the customer lifecycle. ]

IDS Media Group - Based in Europe, the company specializes in trans-atlantic telemarketing to businesses and consumers in US and european markets.
Meta Description: [ European International Telemarketing Call Center, Direct Mail, Irish & Business & Consumer Mailing Lists, Database Processing & Directory Publishing company in Ireland and UK ]

IMC Marketing - Provider of telemarketing and call center services directed at the financial industry.

Integrity Marketing Services, Inc. - Catering exclusively to the advanced technology and computing industries, we lead the business-to-business call center industry with proven performance and delivery.
Meta Description: [ Salire Partners - Revenue management services. ]

Intelecom Limited - Specialists in telemarketing and appointment making.
Meta Description: [ Telemarketing, lead generation, customer relationship management and virtual office services. ]

Intelemark: Custom Calling Campaigns - Intelemark specializes in developing, placing and managing custom calling campaigns.
Meta Description: [ Appointment Setting: our Appointment Setting Plans and Service are the best in the Appointment Setting industry. Appointment Setting is our specialty. Professional and Cost Effective Appointment Setting. For Appointment Setting Service, Call 602-943-711 ]

Intelligent Lookup Services Inc. - Provides a name matching algorithm that updates and enhances contact information such as phone numbers, email addresses, and mailing addresses for marketing professionals. Creates targeted residential and business direct mailing lists.
Meta Description: [ Our name matching algorithm updates and appends contact information such as phone numbers, email addresses, mailing addresses, and names for marketing professionals. We create targeted residential & business direct mailing lists. Paper records can be converted into an electronic file using optica... ]

International Call Management - An outbound, sales-focused telemarketing company with offices in the UK, the US, South Africa and France.
Meta Description: [ We are a growing specialist provider of Telemarketing Services. You can get quality appointment setting and lead generation fast. ]

ISC Consultants Inc. - ISC provides consulting, optimization studies, workforce management recommendations, and other professional services to call centers.

ISSI - Resource for businesses looking for ways to build customer relationships for the long term.

Knight Associates - UK appointment-setting company.

Lead Generation Solutions - Specializes in executive level telemarketing, lead generation, appointment setting, trade show lead follow up marketing. Wayne, Pennsylvania.
Meta Description: [ We provide outbound telemarketing and lead generation sales consulting. We help companies open sales opportunities by generating high-quality sales leads, qualifying prospoects, and scheduling appointments with executive decision-makers. ]

Leadline - A UK based company delivering telemarketing, call handling, media and direct marketing response.
Meta Description: [ call centre services, database cleansing, IVR - automated and operator based solutions ]

500 LVT TeleMarketing - Offers a complete range of inbound and outbound telemarketing, database design and management, prospect list creation and building.
Meta Description: [ LVT TeleMarketing provide B2B telemarketing services including lead generation and appointment setting to UK companies in London, south-east England, Birmingham and Milton Keynes ]

Marketing Partners Inc - We help companies do business to business marketing with a concentration on telemarketing(ie. script writing, motivation and doing the actual calls, if needed)
Meta Description: [ Marketing Partners Incorporation United States Website: Marketing Telemarketing Sales Planning Database Management Business to business telemarketing cold calls test marketing ]

Marketlinc Telemarketing Services - Marketlink offers outbound telemarketing services for both residential and B2B (business to business)clients.
Meta Description: [ Marketlink is a full service outbound telemarketing company with call centers in 4 locations. We offer turnkey programs to companies and have a dedicated Business to Business Division B2B. ]

Motivational Marketing, Inc. - provides b2b and consumer outbound telemarketing services for lead generation, direct mail followup and seminar attendance. Also provides telemarketing consulting, training and staffing services.
Meta Description: [ Motivational Marketing Inc. delivers a comprehensive range of inbound and outbound telemarketing services, call center services and order fulfillment services. Our telemarketing service helps with start-up programs and ongoing programs to peak period demands. ]

Mountain West Communications - A full service inbound telemarketing callcenter specializing in catalog order entry, literature requests, dealer locates, reservations, and complex customized scripts.

Newspaper Telemarketing Specialist - Specializes in providing telemarketing services for newspapers throughout the United States.
Meta Description: [ Ciculation telemarketing. Newspaper Telemarketing Specialist. Newspaper subscription acquistion. ]

Omni Telemarketing - A full service company formed to fill a void in the telemarketing and telesales outsourcing industry.
Meta Description: [ Omni Group International, LLC Cancelled effective 3/29/06 ]

Outsource Desk - Vendor referral service for inbound, outbound, Internet interaction, IVR/voice response, conference call services, training and consulting.
Meta Description: [ Free referral to telemarketing companies and call centers offering lead generation, appointment setting, sales, customer service, and market research. ]

Overseas Service Solutions - Consultants for international contact center selection, connectivity, and hardware/software selection.
Meta Description: [ Overseas Service Solutions provides consulting services to companies interested in designing global eCRM solutions, as well as contact center design, and business development services. ]

Papyrus Marketing - Telemarketing Agency. UK based, business to business telemarketing and direct mail.
Meta Description: [ Papyrus Marketing are business to business direct marketing specialists offering telemarketing and inbound call handling. ]

Pell and Bales Ltd - Pell and Bales is an award-winning telemarketing agency using the telephone to create outstanding marketing solutions.

PhoneForce - Telemarketing services, training, outsourcing and database development.
Meta Description: [ At PhoneForce, our business to business outbound telesales professionals provide highly qualified executive level lead generation and other top level telemarketing services. ]

PRISM Marketing Services Inc - Inbound and outbound teleservices for business-to-business, including lead generation, customer acquisition/retention, CRM and database marketing.
Meta Description: [ PRISM Marketing provides complete end-to-end outsourced marketing services. Using a customizable CRM package, we develop and implement tactical marketing campaigns including: sales lead generation, customer acquisition and retention and database marketing. ]

Projects UK Telemarketing - A telemarketing company specializing in Business to Business Outbound Campaigns in the UK and Europe.

404 Prosperity Phone Services - Sets appointments for salespeople in various fields or occupations. Services offered in the US market.
Meta Description: [ Appointment Scheduler Service for Salespeople - Let Us Set the Appointments ]

Pulse Software - Computer telephony-related products and consulting services, including Interactive Voice Response (IVR), Computer Telephony Integration (CTI), prepaid calling card platforms, audiotext, auto-dialers/predictive dialers and IP telephony products.
Meta Description: [ provider of IVR software, systems, solutions, services, applications for interactive voice response, voice response units (VRU), audiotext, autodialers, other customized automated telephony solutions ]

Rich Enterprises, Inc. - Providing B2G and B2B outbound telemarketing and sales outsourcing. Services include lead generating, appointment setting, research RFPs and RFQs, cold calling and prospecting for marketing to business and government.

RTNielson - Marketing research and political polling company; data collection (CATI); tabulation.

Sanford Associates - Library of articles and online quiz to dramatically improve your cold calling and telemarketing productivity
Meta Description: [ The #1 source for Cold Calling and Telemarketing techniques, tips and strategies designed specifically for business professionals. Free searchable database of useful information that will dramatically improve your cold calling and telemarketing productivity. ]

Strategic Database Marketing, Inc. - An innovative market research company specializing in business to business, or business to consumer call programs.

Strategic Sales and Marketing, Inc. - Business to Business lead generation, marketing research and appointment setting.
Meta Description: [ SSM offer qualified Sales Lead, Sales Leads, Business Leads, Telemarketing leads, B2B Lead, Sales Lead Generation, appointment setting services company. ]

Tangible Results - UK based company which specialises in telemarketing, training and IT services.
Meta Description: [ B2B Telemarketing service by Tangible Results, providing outbound B2B telemarketing and a full range of telemarketing services. ]

Target Marketing USA, Inc. - Provides systems to broadcast messages via telephone.

Technical Sales Leads - Provides technical sales lead generation solutions to technology companies targeting large organisations in Europe and North America.
Meta Description: [ TSL provides Sales Lead Generation, Telemarketing Services and Inbound/Outbound Call Center Solutions for Information Technology (IT) Companies in the United Kingdom (UK), Ireland, Continental Europe and the USA. ]

Tele-Center, Inc. - FREE call center referral service representing over 100 centers.
Meta Description: [ Free Telemarketing Call Center Outsourcing Services ]

TeleCont@ct Resource Services - Inbound, outbound, and B2B telemarketing outsource call center services.
Meta Description: [ TeleCont@ct Resource Services is your source for all your customer contact outsource solutions including inbound and outbound services, telemarketing, appointment setting, lead generation, surveys, web page push, live chat, web call back, and more. Located in Modesto, CA since 1993. ]

Telemarketing Help - The source for telemarketing help through consulting, training, and scripting.
Meta Description: [ Get telemarketing help today with consulting, training, scripting, How To books, operations, and staffing. ]

Telemarketing Success - Predictive dialers and predictive dialing management skills, education, and, pricing to maximize your telemarketing success with lead generation, collections, market research, polling, and telemarketing service bureau projects.
Meta Description: [ We provide full service predictive dialing telemarketing systems. We provide consultation, quotes, installation, and management tips. We can provide you with the solution your company is looking for. ]

telemarketingdotcom, inc. - Resource for products and services in the teleservices industry.
Meta Description: [ SalesForce911 specializes in sales, sales leads, appointments, and busines to business outbound telemarketing campaigns. ]

Telephone Market Research - Firm specializing in telephone market research and data collection.
Meta Description: [ Adobe ImageReady(tm) HTML Output ]

TelePlaza: Telemarketing Resource Directory - A comprehensive directory of products, services, and relative information for the telemarketing and call center professional.
Meta Description: [ Contact Center Training - Service - Software - Education - Outsourcers: CRM and telesales products, outbound inbound call management solution vendors, online resources for customer support and sales centers ]

500 Telepricing - Telemarketing, telephony, CTI, IVR, and CRM.
Meta Description: [ b2b marketplace. Crm software customer relationship management solutions. Call center services. CTI and telephony solutions. Call center outsourcing cti telephony ivr and crm vendors offering inbound outbound interactive customer support crm solutions telephony cti web chat IVR. CTI telephony ... ]

TeleSales, Inc. - Helps companies develop sales and service by phone. Consulting, training, technology and outsourcing.
Meta Description: [ Extraordinary sales and service by phone -- industry leading telesales consulting, training, technology, outsourcing. Free TeleSales Tips for Managers. ]

The e-Store for Mailing Lists - Provides downloadable direct marketing lists for the list broker community. Specializing in financial and investor prospects.
Meta Description: [ DMList.com - Quality Direct Mail, Email and Telemarketing Lists for List Brokers & Agencies ]

Three-10 Marketing - Provides lead generation and response management to the economic development and telecommunications sectors.
Meta Description: [ Economic development marketing firm assisting local, regional, and state economic development organizations through market research and real-time data management to identify industry trends and new business development ]

VoiceBlast - Adds free voice to any web page using a microphone or telephone.
Meta Description: [ Find out how you can increase response rates of your existing media 20%, 40%, 60% or more and dramatically reduce marketing cost with SmartReply1s Voice Marketing. ]

Welcome to Solus Telemarketing - Solus Telemarketing specialises in Appointment Setting, Lead Generation, Market Research, Inbound Telemarketing, Seminar Invitations plus Corporate Sales Training in areas of Cold Calling, Telemarketing, Telesales and Closing Techniques
Meta Description: [ Solus specialises in Appointment Setting, Lead Generation, Market Research, Inbound Telemarketing, Seminar Invitations ]

West Corporation - West provides inbound, outbound and interactive voice response, CRM services and Internet-based customer care and acquisition services.
Meta Description: [ West Corporation is a leading CRM solution provider, offering comprehensive customer service outsourcing programs to keep you connected with your customers. ]

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