Definitions

---

Marketing, as suggested by the American Marketing Association, is "an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders".^*

Another definition, perhaps simpler and more universal, is this: "Marketing is the ongoing process of moving people closer to making a decision to purchase, use, follow...or conform to someone else's products, services or values. Simply, if it doesn't facilitate a "sale" then it's not marketing."^*

More on [ Marketing ]

Agents and Marketers - Twitter Search

To all moviegoers, studio chiefs, publicists, marketers, agents, actors and actresses, directors, gaffers
TrailerRaider (Trailer Raider) Tue, 24 Nov 2009 21:13:57 -0000
To all moviegoers, studio chiefs, publicists, marketers, agents, actors and actresses, directors, gaffers

Subscribe to Agents_and_Marketers RSS feed