Advertising, generally speaking, is the promotion of goods, services, companies and ideas, usually performed by an identified sponsor. Marketers see advertising as part of an overall promotional strategy. Other components of the promotional mix include publicity, public relations, personal selling, and sales promotion.

History

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In ancient times the most common form of advertising was by word of mouth; however, commercial messages and political campaign displays have been found in the ruins of Pompeii. Egyptians used papyrus to create sales messages and wall posters, while lost-and-found advertising on papyrus was common in Greece and Rome. Wall or rock painting for commercial advertising is another manifestation of an ancient media advertising form, which is present to this day in many parts of Asia, Africa, and South America. For instance, the tradition of wall paintings can be traced back to Indian rock-art paintings that goes back to 4000 BCBhatia (2000). Advertising in Rural India: Language, Marketing Communication, and Consumerism, 62-68. As printing developed in the 15th and 16th century, advertising expanded to include handbills. In the 17th century advertisements started to appear in weekly newspapers in England.

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digital media marketing seems to be the future of advertising........understanding and learning about it.
manozksarma (Manoj Kumar Sharma) Tue, 05 Jan 2010 18:52:32 -0000
digital media marketing seems to be the future of advertising........understanding and learning about it.
RT @tdhurst: Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? ...
kimbergjohnson (Kimber Johnson) Tue, 05 Jan 2010 18:52:19 -0000
RT @tdhurst: Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? ...
Back in the swing of things and busy busy busy. If you're looking for work in Marketing, Advertising or Web / DIgital please get in touch
DigitalJobsUK (Tony Allen) Tue, 05 Jan 2010 18:48:37 -0000
Back in the swing of things and busy busy busy. If you're looking for work in Marketing, Advertising or Web / DIgital please get in touch
RT @tdhurst: Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? ...
YuriArtibise (Yuri Artibise) Tue, 05 Jan 2010 18:38:17 -0000
RT @tdhurst: Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? ...
Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? http://ow.ly/SYUr
tdhurst (Tyler Hurst) Tue, 05 Jan 2010 18:37:45 -0000
Are you a small, local #phx business looking to learn more about marketing, advertising and connecting with your clients? http://ow.ly/SYUr
I need a job ASAP! Looking in the advertising/marketing realm of the world and am willing to travel.
mhill2003 (Matthew Hill) Tue, 05 Jan 2010 18:22:45 -0000
I need a job ASAP! Looking in the advertising/marketing realm of the world and am willing to travel.

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